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How to Write a Press Release [Free Press Release Template + Examples]

February 27, 2022 by HazelRivera

In today’s world, brands have to generate their own buzz. Consumers aren’t waiting for the daily newspaper anymore to get their news. Instead, they’re scanning headlines on Twitter, Facebook, and other social media platforms.

How to Run a Social Media Audit in 7 Simple Steps (+ Free Template)

February 25, 2022 by HazelRivera

Audit. Improve. Execute. Repeat. If social media marketing is a crucial element of your marketing strategy (which it should be), then you must know the ropes to run a social media audit – again and again. However, most businesses don’t bother putting time and money into running a social audit. As a result, they end … Read more

How to Write a Client-winning Social Media Proposal + [FREE Template]

November 20, 2021 by HazelRivera

Perfect, you have got your client’s attention and moved them to the consideration stage in your sales funnel. At this stage, you need something that makes you shine brighter than the competition around. Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something … Read more

The Social Media Content Calendar Template Every Marketer Needs [Free Template]

October 8, 2021 by HazelRivera

Did you know? A social media content calendar organizes your publishing schedule by date. “We have a 9 a.m. meeting? Hold on — let me scour the internet to find content for the morning tweet.” Sound familiar? Scrambling for social content is nothing new. We have meetings. We miss deadlines. Things come up. And it’s … Read more

Why and How to Import Cost Data to Google Analytics (+Template)

August 12, 2021 by HazelRivera

Several times, I have had clients ask how they can see cost information for non-Google channels in Google Analytics. They do not want to go into each paid media channel to review the data. And even if I create a Google Data Studio dashboard compiling all of the data, certain clients are just used to … Read more

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