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Growth strategy for mobile games with Milan Strba from SuperScale ⎮ The App Marketing Snack #11

Milan Strba, Head of Growth at SuperScale shares his tips for a good growth strategy, what he thinks will be the future trends of the app marketing industry and whether you should invest in UA or organic growth first. Below is the full transcript of the video above. My name is Milan Strba. I’m the … Read more

ASO tips for mobile games with Iris de Vries, Bagelcode ⎮App Marketing Snack #10

For the 10th episode of The App Marketing Snack we talked with Iris de Vries, ASO manager for Bagelcode, a social casino company. She told us about the specificities of doing ASO for mobile games and the importance of proper localization and culturalization. Below is the full transcript of the interview above. So, my name … Read more

The App Marketing Snack with Zofia Wietecka, Senior ASO Specialist for Flo Health ⎮ Episode 9

This week’s guest is Zofia Wietecka, Senior ASO Manager for Flo Health. She’s telling us all the specificities of doing ASO for a women’s health app and her most challenging experiences. Tune in to find out! Below is the full transcript of the video above My name is Zofia Wietecka, I am an ASO manager … Read more

The App Marketing Snack with Enes Malik Turhan, Mobile Growth Specialist for Sensor Tower ⎮ Episode 8

This week’s guest is Enes Malik Turhan, Mobile Growth Specialist for Sensor Tower. He tells us the secret to a good ASO strategy and what you need to avoid, as well as the unmissable UA tool for 2022! Below is the full transcript of the video above.  I’m Enes, I’ve been in the mobile application … Read more

The App Marketing Snack with Peggy Anne Salz, Founder of MobileGroove and writer ⎮ Episode 7

Let’s talk about the secrets to ASO with this episode’s guest: Peggy Anne Salz, writer, journalist, and founder of MobileGroove. She tells us about the app marketing strategy that impressed us and what she thinks will be the big talking points of the mobile industry. Below is the full transcript of the video above.  I’m … Read more

The App Marketing Snack with Simon Thillay, Head of ASO at AppTweak ⎮ Episode 6

Let’s talk about the secrets to ASO with this episode’s guest: Simon Thillay from AppTweak. He shares his best tips with us and what he learned through some challenging ASO experiences. Below is the full transcript of the video above. My name is Simon Thillay, I’m a French growth marketer initially and I’m now the … Read more

The App Marketing Snack with Jeremy Widdowson, Performance Marketing Manager at Rovio ⎮ Episode 5

Let’s talk about marketing a branded mobile game and the importance of creatives (and being bold with your strategies) with this episode’s guest: Jeremy Widdowson, Performance Marketing Manager at Rovio. Below is the full transcript of the video above. My name is Jeremy Widdowson, I’m working at Rovio currently as a performance marketing manager. How … Read more

The App Marketing Snack with Gabriel Machuret, ASO Consultant & Trainer ⎮ Episode 4

In this week’s episode we’re talking about the keys to a great ASO strategy with Gabriel Machuret, ASO Consultant and trainer. Dive in! Below is the full transcript of the video above. I’m Gabriel Machuret, I do ASO – App Store Optimization I’m a consultant and I’m a trainer. What are your top 3 ASO … Read more

The App Marketing Snack with Karina Kononovic, ASO Specialist at Surfshark⎮ Episode 3

The App Marketing Snack is bringing you the latest ASO tips from app professionals. Our third episode’s guest is Karina Kononovic, ASO Specialist at Surfshark. She tells us all about doing ASO on alternative app stores and the key to a successful marketing strategy for security-focused apps. Below is the full transcript of the video … Read more

The App Marketing Snack with Ryan Kelley, ASO Consultant ⎮ Episode 2

The App Marketing Snack is bringing you the latest ASO tips from app professionals. Our second episode’s guest is Ryan Kelley, ASO consultant, and trainer. Below is the full transcript of the video above. My name is Ryan Kelley, I’m an ASO consultant and trainer. Can you share your top 3 ASO tips? First of … Read more