Why Content Marketing is a Must-Have for Your Retail Business

As the retail sector is increasingly flooded with startups and advertising, it is becoming more difficult to compete and stand out. In 2020, the retail industry’s ad spend grew by 50%, reaching $28 billion. As a result, the retail industry became the largest digital ad spender in the U.S. Now, retailers must carve out a … Read more

European Retail App Downloads Will Reach 187 Million in Q1 2022

The surge in mobile commerce (m-commerce) over the past two years has helped retail apps to become one of the fastest-growing categories in Europe, and 2021 represented a period of especially strong year-over-year growth. Sensor Tower’s State of Retail Apps in Europe report, available now as a free download, contains insights for Europe’s top mobile … Read more

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