Let’s talk about a phenomenon called “pitch-slapping.” You research a product through Google and click on a relevant landing page. Before you can even learn more about the product, you get slammed with content trying to pitch you. You hardly even know what they want you to buy, let alone why you should buy it. … Read more
By Chandal Nolasco da Silva October 8, 2021 Want your subscribers to buy your products or services? Then send them to an effective landing page. You have an awesome product or service. And you know it adds value to your target audience. All of the marketing research and testing has told you that. Now all … Read more
They say a picture is worth 1,000 words—but that assumes it’s a good image. While a good image will strengthen your landing page’s overall message, a low-quality one can take away from it. In the worst-case scenario, it’ll give a wrong impression of your brand. Fortunately, you can nail more of your image choices if … Read more
Imagine this: You go to a swanky cocktail party with the top names in your industry. There’s live jazz music and waiters going around with fancy hors d’oeuvres. Dressed to the nines, you sidle up to a professional acquaintance and show them a dog picture on your phone. You proclaim, “Look at that heckin’ chonkerino!” … Read more
It’s the middle of the night and all of a sudden: drip, drip, drip… You wipe your face and peer through the darkness at the ceiling. Uh-oh, something’s leaking up there. Like most people, you reach for your smartphone and search for a plumber that would be available to help at this ungodly hour. Scroll, … Read more
First impressions make all the difference – especially when you’re trying to generate leads for your business.
If a potential customer wants to get your lead magnet or sign up for your service (or product), there’s a good chance the first page they’ll see is your landing page. And if you want your business to thrive, your landing page needs to be effective.
As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. This means that when a user types … Read more
Imagine you’ve finished creating your brand name and messaging. After hours of research and brainstorming, you have a name and an offer you’re proud of. Then you send those deets over to your designer, and they come back with this business card: You’d cringe a little, right? You might be cringing right now. As a … Read more
You ever visit a website on your phone that’s clearly not optimized for mobile? The text’s too small to read without zooming in, and you gotta scroll around the page to read a full sentence. You try to click on a link and—whoops!—you hit the link right next to it. Long story short: It’s not … Read more
By Kelsey Johnson August 30, 2021 A custom domain makes your landing pages professional. Buy one now from your AWeber account. Setting up a landing page is one of the fastest ways to create a web presence. All you have to do is pick a pre-designed template, then add your logo, business details, and contact … Read more