Make A Great First Impression With These 5 Welcome Email Examples

You can’t start a relationship on the right foot without saying, “Hello!” And as a business or marketer, it’s all about making good first impressions—or else it’ll be “Goodbye!” to you. So when someone new signs up for your mailing list, don’t leave ‘em hangin’—welcome them to the club! And what better way to say … Read more

The Great CMO Resignation? Patrick McLean Exits Walgreens After Two Years

Walgreens’ Patrick McLean is the latest chief marketing officer to step down from the role, as brands and personnel struggle with how to structure the job’s functions and duties. McLean joined the drugstore chain in Nov. 2019 after stints at financial services companies TD Ameritrade and Capital One. He revealed that he was leaving Walgreens…

Great Black Friday Deals for iOS Games and Apps

It’s Black Friday, so that means many app developers are offering great deals on their iOS apps and games. Here are some of the best. Apps Dark Noise, $6.99 (usually $9.99) LookUp, $7.99 (usually $9.99) Coloring Watch, $1.99 (usually $3.99) LumaFusion, $19.99 (usually $29.99) Affinity Photo, $9,99 (usually $21.99) Affinity Designer, $9.99 (usually $21.99) Things … Read more

16 Great (and Not So Great) Thank You Page Examples to Learn From

The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you pages! A thank you page … Read more

Look Outside Your Team For Great Content Marketing

Outside voices can make your content marketing. For example, UK football star Marcus Rashford helps Aldi UK spread the holiday spirit. UGC from Gen Z makes Abercrombie & Fitch a success on TikTok. And a new study from Semrush reveals an opportunity to get better content from outsourced talent. Aldi UK’s makes Christmas amazing for … Read more

Camo, a Great App That Uses Your iPhone as a Mac Webcam, Adds Snap AR Features

Camo helps with that problem, using a high-quality camera you probably have in your pocket—an iPhone. With the app, you can use your iPhone as a Mac webcam with any popular video calling service like Zoom. Meet, Teams, Skype, Slack, and many others. There’s no need to run any special commands. With the system, you … Read more

E-A-T, SEO Tips & Great Examples

Since the disruptive algorithm update some in the industry call the “Medic Update,” SEO professionals have seen consecutive broad core algorithm updates from Google. The search engine has indicated that “there is no ‘fix’” required to recover from these types of updates. However, some SEO pros have put forward convincing studies, including this one from … Read more