A must-have web accessibility checklist for digital marketers

30-second summary: Accessibility underpins stellar user experience and positive brand perception, the key factors that appeal to value-driven consumers According to WebAIM, 98 percent of US-based websites aren’t accessible Though not a sparkly aspect of digital marketing strategies, there are multiple layers to “why?” and “how?” brands must be accessible across the internet Marketers develop … Read more

Pre-Holiday Campaigns: Checklist for eCommerce Businesses

The big holiday season is fast approaching.  Is your ecommerce store ready? There’s a lot to do to prepare your ecommerce business for the holiday season To help you out, here’s a quick Twitter marketing checklist for ecommerce businesses to use: # 1. Research Relevant Hashtags and Set Up Your Tracking Hashtags are key to … Read more

Perfect 10 Steps to Plan Christmas Marketing Campaign (Free Checklist)

Is it December already? The last time you checked, the trees were still shedding. You said to yourself, I still have Halloween to go through, but Black Friday caught up, and you had no time left to plan a Christmas marketing campaign. Right? Wrong! It’s still not that late for you. Give this blog a … Read more